Investors and health plans are taking a closer look at digital programs for musculoskeletal conditions, hoping to solve common ailments of back and shoulder pain. Last year, Omada Health bought remote physical therapy startup Physera. Now, DarioHealth is throwing its hat into the ring.
The New York-based digital health startup acquired Upright Technologies, a startup focused on back and shoulder pain, for $31 million. The deal included $29.5 million in stock and $1.5 million in cash.
Tel Aviv-based Upright makes a small, adhesive device that users can stick to their back to keep track of their posture. It buzzes to let them know when they’re slouching, and also comes with an app to help monitor their progress. The company currently has 90,000 users.
Both companies started by selling their devices directly to consumers, but are now looking to package together their solutions to sell to health plans.
For DarioHealth, it designed a glucometer that users could plug directly into their smartphone to keep track of their blood sugar. But since then, it has looked to add mental health services to its platform, and struck a partnership with Vitality Group to sell its solutions to self-insured companies.
The original article can be found at: MedCity News